- This event has passed.
National Retail Federation

When: January 11 – 13, 2026
Where: Jacob K. Javits Convention Center, New York
About The Trade Show:
NRF 2026 is a central gathering for retail chains, consumer brands, omnichannel solution providers, POS vendors, and supply chain technology firms. It brings together over 5000 brands from 100+ countries, with the show floor welcoming more than 1,000 exhibitors. NRF conducts over 175+ sessions, and features a Startup Hub, a Foodservice Innovation Zone, and a new AI Stage.
In addition, exhibitors can apply for “Exhibitor Big Ideas” stages to host short talks directly from their booth or adjacent staging areas. This gives them the chance to deliver thought leadership content while driving foot traffic to their island or in-line booth. The event also includes launch platforms where exhibitors reveal new retail technologies, enabling early visibility among buyers and media.